Fundraising Ideas

November 4, 2009 by The Specifier
Filed under: Uncategorized 

Fundraising has always been a major source of income for many organisations such as community groups, sporting clubs, and the Parents and Friends (or Parents and Citizens) Associations of schools. With limited financial help from governments, many of these establishments would not be financially viable without the wonderful and tireless fundraising exploits of their members. As an example sporting clubs charge membership fees but with outlays ever increasing, it would not be possible for them to exist financially without fundraising.

The sorts of fundraising opportunities nowadays are many and varied. There is a plethora of fundraising entities out there trying to entice organisations to use their services. From selling bottled water, wrist bands, homewares, clothing, jewelry and show bags to horse back riding, shopping tours and engraving bricks and pavers. The choices are truly amazing and seemingly endless.

Schools and sporting clubs have traditionally stuck by the occasion honoured ways of fundraising by selling donuts, lollies, chocolates and biscuits. Over early few years, however, due to child obesity issues from poor dietary habits and beneath exercising, most of these established fundraising products have started to fall out of favour with fundraising entities.

This has allowed the less traditional fundraising ideas to acquire a foot in the doorway so to speak of this multi-million dollar industry.

So where do you turn to when you want to get going with fundraising? Say as an example your child is in their second year of school, and you have decided to grow more actively engaged in the comings and goings of their school. You attend the first P and C Association meeting of the year, and you find yourself on the Fundraising Committee for the year. You would like to impress your peers; you like to do something positive for the environment and do the job successfully.

There are many reasons why the school may need to fundraise. It might need funds for a few extra computers in the library, or new playground equipment or perhaps they would like to see a roof over a fresh walkway. How you should behave, where to get moving to raise the required funds? These days most people are turning to the internet.

The internet is now the most popular and powerful tool for locating information, far more widely used now than the local newspapers or the yellow pages. When searching for ideas or facts, most people now don’t consider any options apart from the internet. There are many search engines for sale to the internet user, like Yahoo!, Bing, Altavista, Ask and Lycos. But by far the hottest search engine on the web is Google.

ComScore is a marketing investigation company that provides marketing data and services to many of the internet’s largest businesses. According to estimates released by comScore at the end of 2008, Google ended the year with 63.5 percent market share of all search queries performed in the U.S that year! That’s a large slice of the pie.

Google provide a Keyword Tool, which allows access to details regarding the hottest search phrases used by internet users when searching on Google. The most popular search terms used on Google for fundraising are in fact fundraising, fundraiser, school fundraising ideas, fundraiser ideas, ideas for fundraising, fundraisers and fundraising ideas.

The consequences from these searches show a wide variety of sites that the user can access, most of them being fundraising directories that list hundreds of fundraising entities offering their services.

One of the best websites in these search results appears to be goldstar.net.au which is the web address for the Brisbane based company Gold Star Gifts and Stationery. This company supplies novelty stationery and gift items to schools, clubs and organisations Australia wide for fundraising purposes. They provide free delivery, no upfront costs, and the fundraising entity keeps 50% profit from the sales of their products. So if you’re looking for fundraising, fundraising ideas or fundraisers, check out Goldstar today.

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