Basic Food Safety

May 26, 2009 by The Specifier · Leave a Comment
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Here is a quick reference guide to refreshing your awareness of safe food preparation. Pointers and information to always keep in mind when preparing food or storing it away for future use.

Most conscientious chefs use common sense when preparing or storing food. But common sense in food preparation doesn’t just happen, it is learned. This learning happens and when we forget where we learned it, we call it common sense.

Here are just a few pointers to refresh and reinforce your common sense as you are preparing your current meal or storing it for future use.

Food safety actually starts with your trip to the shops. Pick up the packaged or canned foods. Do the tins have dents? Don’t buy them. Is the glass cracked? Leave it. Does the lid seem loose or bulging? Pick up another. Look for any expiration dates on the labels, they are there for a reason. Never buy outdated food, even if it is on special. Check the “use by” or “sell by” date on dairy products and pick the ones that will stay fresh the longest. Sometimes they may be at the back of the shelves.

After food shopping shopping, put food into the refrigerator or freezer right away. Better yet, put your refrigerator foods straight into one of those insulated freezer bags in the shopping cart and in your car.

Make sure to set the refrigerator temperature is set to 40 deg F and the freezer is set to 0 F. Refrigerate or freeze perishables, prepared foods, and leftovers within 2 hours. Raw meat, poultry, and seafood should be placed in containers to prevent their fluids from dripping on other foods. Meat fluids could possibly grow harmful bacteria. Eggs always go in the refrigerator.

Always cook food thoroughly until it is done. Red meat should turn brown inside. Chicken, when poked with a fork, should have clear juices. Fish, on the other hand, when poked with a fork, should flake. Cooked egg whites and yolks should be firm and not runny. Be sure to use a food thermometer to check the internal temperatures of your poultry, meat, and other foods. Leave it in long enough to ensure an accurate reading.

Wash your hands and cooking surfaces frequently. Germs can be spread quickly so this will ensure that it will not take hold and grow onto your food. A solution of one teaspoon of bleach in one litre of water is all that is needed to sanitise washed surfaces and utensils.

Cooked foods should definitely not be left standing in the kitchen counter or table for more than two hours. And if you must leave them out of the fridge, cover the food so insects can’t rest on it. Bacteria tends to grow in temperatures between 40 and 140 deg F.

Foods that have been cooked ahead and cooled should be reheated to at least 165 deg F. (This just so happens to be one of the most overlooked areas in food prep).

Chill Leftover Food Promptly. Place food in the refrigerator and leave room for ventilation. The cold air needs to circulate freely to keep food safe. Divide the food and place in shallow containers. Think about date labeling some of these containers so you don’t lose track of how long they’ve been refrigerating.

These are just a few pointers that you already know, but need to keep remembering. If you follow these basics you will avoid most food spoilage problems.

Food safety training is available through Southbank Institute of Technology. Search for food safety online on the SBIT web site.

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Mail Charity Fundraising

May 24, 2009 by The Specifier · Leave a Comment
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A direct mail campaign is often the most cost effective way to reach many prospects. Sending letters also is a simple way to campaign. There is no need to recruit, train, manage and motivate a large team. A handful of people can run the entire operation. And you will find you will get a lot more volunteers to fold and stuff envelopes than to cold-call potential contributors. That’s not to say all one must do is write a letter, post or e-mail it, and wait for the returns.

What makes mail solicitations difficult is that they are one-sided. No allowance exists for a campaign worker to personally motivate prospects. The most enthusiastic letter simply cannot match the conversation between a skilled fundraiser and an open-minded potential supporter. Lacking aggressive salesmanship, only minimum gifts can be expected, no matter how well written the solicitation letter and enclosures may be.

Here’s another angle to ponder. Assume that I’m a small-donation prospect with some interest in your cause. There’s a good chance that I’ll donate generously to your appeal if you knock on my door or phone because your enthusiasm and presentation will be hard to resist. And how many other organisations will solicit me in these ways? Very few. But send me a solicitation letter and you place your request in the midst of enormous competition for my same gift dollar. And because it’s a letter, I have little problem withstanding its impersonal nature. If your organisation is not among my very favorites, you won’t receive a contribution of any consequence.

You see, although I think highly of your project, I have a table piled high with fundraising letters, from the best known national charities to all sorts of noteworthy school and local groups. I am overwhelmed with mail appeals. After sorting through them and making my top-ranked selections, I find my charitable budget is about depleted. But I still care about your cause, so here’s ten dollars to show you my heart’s in the right place.

With these factors as a downside, letter solicitations produce highly profitable income derived from small-gifts for organizations that plan and carry out meticulous programs. However, first-class mailing programs get extremely involved, both creatively and from a marketing standpoint. There are six elements to understand before considering a direct mail campaign:

1. Mail solicitation is an ongoing component of annual giving programs. In capital campaigning, letter writing is a tool for wrapping up an appeal and giving thanks.

2. Ongoing mail appeals focus equally on retaining and upgrading present contributors while discovering and cultivating new prospects to make up for donors lost to attrition and to enlarge the donor pool. Present givers won’t always be an available source of funding.

3. Donors via mail don’t come free. Depending on the package, to obtain a new contributor, you can spend from $1.30 to $1.60 (or more) for each initial dollar raised from that person.

4. Mail programs are long-term propositions and instant financial rewards are very rare.

5. Be clear who you designate as a donor and who you label a prospect. Donors are people currently contributing to your campaign. Someone who gave you a gift two years ago or a person who once contributed a painting to your auction are prospects, not donors. Get used to thinking of three distinct groups: current donors, past donor prospects, and new prospects.

6. Some prospects have more interest in and knowledge about an organisation than others. Cultivated potential donors are first approached because they represent the highest rate of return. For instance, a past donor prospect is a better bet to send you a new donation than someone who once came to a special event that you held. The person who came to the special event is more likely to fund you than someone who never heard of your group.

In planning a full scale mail campaign, don’t lose sight of the fundamental fundraising requirements. Make sure your project has compelling goals, high visibility, specific, attractive, and timely needs.

Additionally, make sure your group has start-up funds on hand for what can become a relatively large investment to get the program rolling. For example, depending on the scale of your operation, you might want to engage a letter shop or mail house to provide the many functions necessary to get your direct mail package to recipients. This is an expensive proposition.

Or you might opt to subscribe to an online software provider to help drive your mail program. Since the highest percentage of return comes from current contributors, they are the first group to target. If a goal is reachable by only contacting these people, expenses will be minimal and your problems will be solved. If that’s not realistic, additional prospects who might fund your project would need to be reached. That’s fine so long as you realize that their percentage of return will be far less than supporters.

For instance, you send a letter to current donors and perhaps {30|40|50} percent of them respond with {donations|gifts}. A letter sent to brand-new {potential donors|prospects} typically yields responses of around 0.5 percent to 2 percent. Until you’ve won over a new potential {donor|giver}, don’t expect relatively large {donations|contributions}. A return of 5 percent to 12 percent can be expected from present donors.

If your group, school or {sports club|club} is looking for fundraising ideas and easy fundraisers, have a look at Goldstar Gifts and Stationery’s easy to manage ideas for fundraising.

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Manila Snapshot

May 22, 2009 by The Specifier · Leave a Comment
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colourful-jeepneyManila is the political and economic centre of the Philippines, and it serves as a drawcard for people from all over the Philippines. For most visitors from North America or Europe, this mega-city does not seem to merit more than a few days’ visit, after which the serenity of the provinces may seem all that much more attractive. Although a visit to Manila can be taxing, it nevertheless gives the tourist important insights into the culture, history and politics of this island republic, insights that stem from its very wealth of contradictions.

In the sights of foreign conquerors
Natives who settled at the mouth of the Pasig River in Manila have seen a great many conquerors come and go. The first to come were the Malaysians, who arrived in the Philippines during the pre-Christian era. Hindu and Buddhist rulers from Indonesia followed. Islam reached Manila at the end of the 15th century. The Muslim reign established in the mid-sixteenth century had been in existence for barely a decade when Spanish Catholic seafarers appeared on the horizon.

Colonial Manila
Miguel de Legaspi conquered Manila in 1571, declaring it to be the capital of the Spanish colony of the Philippines. Despite the ravages of World War Two, when Manila was heavily bombed, traces of the city’s colonial past are still in evidence, particularly in the Intramuros district. Intramuros, literally “within the walls”, meaning within the wall enclosure of the city/fortress. The city centre, with its partially restored wall , is the site of a number of sixteenth-century buildings including Fort Santiago, Manila Cathedral and the church of San Augustin, the oldest in the city.

At the centre of power
The heart of Manila is now elsewhere, in Makati, the modern commercial and banking quarter. Elegant high rises, gorgeous residential estates, super-modern shopping centres and numerous international hotels can be found there. The modern development of this quarter began in the mid-twentieth century. Like much of the development in Manila, Makati is closely connected to the politically powerful Zobel de Ayala family. The family name is found throughout the city, on streets, buildings and public monuments.

They come here not only to pray
Pasay City is located in the south-west of Manila across the superhighway from high-class Makati. On Wednesdays, Pasay is overrun with people. In Baclaran, the faithful crowd into Redemption Church, where weekly services are held in honour of the Virgin Mary. But one suspects that even more Manilans make their way to Pasay in order to patronize the neighbourhood’s famous lech6n stands, known to be the best source of that quintessential Philippine specialty, roast suckling pig.

A bit of folk culture
Throughout Manila, a light rail station is never far away. If your stomach is complaining after a feast of suckling pig, a gentle ride on this elevated railway is highly recommended. The trip back to town can also be made by Jeepney, of course, though it will be slower and more crowded.

Jeepneys were originally former United States Army jeeps that had been made into passenger vehicles with as many as fourteen canopied seats. These days, however, most Jeepneys come new from the production line. Skillful painting and ornamentation are a prerequisite for genuine Jeepney status. Most have Catholic religious motifs as their central theme, but they may include bizarre comic strip images.

Many Jeepneys are so thoroughly covered in advertising that they resemble moving billboards, while others looks like temples on wheels. What’s important for visitors to remember, however, is that Jeepneys follow specific routes, just like buses. It is always best to inquire about the route before getting on board.

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Working from Home

May 22, 2009 by The Specifier · Leave a Comment
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Working from home is becoming more and more acceptable. I work from home and I love it. I don’t think I could ever toil at a factory again, but I must face the possibility that I may have to move my enterprise into business premises if it keeps growing like it has in the last few months. Even if parts of my business get relocated, I’ll try to stay at home myself as much as I can.

Times are changing and working from home, particularly for the self-employed or contract employees is becoming more common. It is pointless paying rent for business premises if it isn’t necessary. Working from home has many perks.

You can work back late without getting into strife with your family. You can “drop into the office” anytime you like. You can get up really early if the mood takes you and put in a few hours work then go back to bed. But as hair dresser, there is one feature I really like, all the tax benefits!

You can claim some of your household running expenses on your tax return. Based on the floor area used for business purposes, you can claim a portion of your mortgage interest, insurance, rates, water, electricity, maintenance and the bulk of your telephone bill as well as depreciation on the carpets, curtains, computer equipment and so on. At the end of the financial year you will be surprised by the list of deductions.

You will also save on travel costs, wear and tear on your car and more importantly wear and tear on you, having not to deal with peak hour or public transport. Not to mention picking up approximately an extra one to two hours per day of work when you don’t have to travel.

There is a downside to working from home. The first problem is family distractions. Kids home from school at three o’clock, a friend at the front door, phone calls for other members of the family.

You also may not have the perfect workspace, or space may be limited. Work space is vitally important, you must have an area set aside purely for business, nothing else, just business. I have found that it’s best also if you can close the door on the weekends and at the end of the day so you can “leave work”.

I think many of the attitudes of people that working from home is “unprofessional” have lapsed into history. The number of major companies that allow their workers to work from home via the internet has increased enormously in recent years. “Outsourcing” has become a commonly used term and this has brought about a spate of self-employed former employees, most of them working from home.

The other problem that many people working from home suffer is motivation and discipline. You must start work everyday just as you would if you were employed by someone else.

Want to work from home in your own home based business for women? You can learn more about starting your own profitable and flexible home business.

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The History of Hong Kong

May 16, 2009 by The Specifier · Leave a Comment
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hong-kong-cityHong Kong welcomes visitors from all over the world with a wide smile. The urban embodiment of the balancing act between Chinese and European cultures, Hong Kong has long been one of the most exciting cities on the planet.

Few travel to Hong Kong for the sights; they come for business and excitement. Hong Kong is so lively it sizzles like the oil in the woks of its ubiquitous street vendors. Little has changed since the 1997 return of the British colony of Hong Kong to China. The city that flourished through co-operation between the Chinese and British societies is, if anything, more fascinating and interesting than ever before.

Opium highs and wars.
In the early eighteenth century, the original British merchants to arrive at what would be Hong Kong, found only a few fishing villages. The region had no importance at all within the Chinese Empire and had been ignored for centuries.

The British built a trade port here in 1711, and it thrived during the early nineteenth century when goods from China were in fashion in Europe.

As the fashion for things Chinese declined the British began to deal in opium instead, growing it in India and importing it illegally into China, where the Qing dynasty emperor had banned its sale. When the Chinese tried to halt the imports, the British responded with military force.

The resulting Opium Wars (1838-1856) were disastrous for China. In 1842, the British took control of the city of Hong Kong and it became a British colony. A 1898 pact with China made Hong Kong and 234 nearby islands a British protectorate for ninety-nine years. The treaty ended in 1997.

Negotiations took place in 1982 to modify the original agreement in order to protect Hong Kong’s special status. China had originally demanded control not only of the so-called “New Territories” around the city, but also of Hong Kong itself. Through a series of agreements and negotiations, the UK was able to prevent Hong Kong from being directly absorbed into mainland China. Instead, on 1 July 1997, Hong Kong was declared a Chinese Special Administrative Region.

Office Blocks and feng shui.
Hong Kong’s special status has allowed it to remain a modern economic hub. Despite its visible modernity, traditional ways of life are never forgotten. The ancient Chinese art of feng shui is still used with new constructions, where measurements are configured according to lucky numbers and windows positioned so as to let good luck in and bad luck out.

Skyscrapers loom where splendid colonial buildings once stood, only a few of which have remained. In the central district, the Cathedral of St. John, the former French Residence and the Legislative Council Building are among the few traditional buildings that remain.

Omnipresent Buddha.
Traditional life is a stronger presence in the New Territories than in the city itself. Beautiful temple complexes abound, built in traditional style in tranquil settings. 10,000 Buddhas Monastery is one of the most frequented. This number represents “very many” or “countless” in Chinese, rather than a specific number of Buddhas.

In fact, there are more than 10,000, perhaps as many as 13,000. The enormous bronze Buddha towering above Lo Pin Monastery on the island of Lantau is the largest Buddha in the world, measuring 26 metres tall. Visitors can climb a steep path of 260 steps to reach it. The panoramic view from the top definitely rewards the effort, as does the spiritual enlightenment achieved along the way.

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Can You Grow Your Wealth with Home Based Businesses?

May 11, 2009 by The Specifier · Leave a Comment
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The answer to this question is a definite YES! I have lots of business associates in the USA, Europe, Australia and New Zealand who are working in a home based business and making good money each week. In fact the woman who introduced me to my new business is only 25 years of age and she made over $500,000 in her first 12 months of home business.

I am now replicating her results, but please read on and you will learn about what I have achived and experienced in three very different situations and how in the end I succeeded in taking control of my future.

My Traditional Business Experience
I used to own and manage a very profitable and high profile restaurant and bar in Brisbane, Queensland for a period of over 12 years. I started it from scratch and like most traditional businesses it was really expensive to set up and the running costs were enormous.

Although I made a lot of money with this business, I finally decided to sell it when I came to realise that the long hours and constant stress of managing over 30 employees, dealing with various government authorities, endless paper work and hundreds of customers per week was absolutely destroying my life.

You can become very wealthy with a standard business but you will need to be extremely committed as you won’t be able to walk out and close the door anytime you want. There will be lots of work to do and deadlines to meet, customers to service and more than likely, staff to hire and manage unless you want to do all the work yourself. The hours are generally very long and in most cases the business can end up taking over your life. Another point to consider is that you’ll be on your own to work things out and solve any problems as they arise.

My Job Experience
After selling the business, I decided that a job would be a better alternative to being in business so I set about finding one and little did I know what I was in for! I spent 8 hours a day scouring the employment classifieds, networking, perfecting my resume and attending interviews for jobs I didn’t even want. I felt undervalued and demoralised and almost gave up hope before I finally won a job with a company as an Events Manager.

All good you might well think, but unfortunately this was not the case as now I was into something that would cost me 12 hours of my time, 5 days a week as I got dressed up for work, traveled to and from work and actually did the work. I was working under considerable pressure and was totally stressed out by having to answer to a boss and co-ordinate every single element of each event from travel and accommodation arrangements, key note speakers, entertainment and right down to sorting out what type of lettuce should go on the dinner plates of the attendees. What a nightmare! But the thing that annoyed me the most was that I was doing all of this to make my boss richer while I had to settle for a small pay packet at the end of each week. JOB = Just over broke.

My Home Business Experience
As you might have guessed, I didn’t stay in my job as an Event Manager for long. I had spent seven months of my life trying to find the right career and after only 1 month I resigned.

I had no idea what to try next but I was determined to find something that would tick ALL the boxes for me and knew that I first needed to get very clear about what I really wanted.

I did not want to:
Own and manage a stressful, traditional type of business
Outlay a lot of money to get started in a new business
Answer to a boss and have to beg for time off work

I did want to
Earn a lot of money
Work from home
Take control of my future

With the above in mind, I spent the next couple of months researching my options until I was eventually attracted to an advertisement (placed by a 25 year old lady) about a home based business opportunity. I must admit that I was pretty hesitant to begin with but I decided I had nothing to lose by finding out more so I answered the ad and within 1 week I was up and running with my very own home based business.

On my best day so far, I earned five thousand dollars but what I really love about my home business most is that I actually took back control of my own life. I now work the hours I choose, from the comfort of home or anywhere I like really with my laptop and phone. I don’t have to juggle and manage staff anymore and gone is all the stress. I fit my work around my life, generally about 25 hours per week and I absolutely love what I do.

It’s not for everyone however and if you are considering getting started in a home business you should ask yourself the following important questions:

1. Is the business aligned with your income and lifestyle goals?
2. Do you have some money and time to invest into the business?
3. Can you work diligently as your own boss and without supervision?
4. Will there be anyone to help or guide you if you get stuck along the way?

Yes! You can make money with home based businesses. Lots of money!

Christine Hamilton is currently making money in with home based businesses. For more information about what she is actually doing, click work at home BSCH110509

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Wonderful Brussels - Heart of the European Union

May 9, 2009 by The Specifier · Leave a Comment
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brusselsOften featured in the press as the seat of government of the European Union (EU), Brussels is much more than a city of officials. It is a meeting point all the diverse cultures in Europe, and exudes a unique multicultural richness.

Brussels is not only the home of the EU. The Belgian capital is a lively and beautiful city in its own right, a town rich in history and full of places to see. Designated the cultural capital of Europe in 2000, Brussels is no mere town of faceless bureaucrats. It has its own story to tell.

A fortress in the middle of a river.
The name Brussels (Bruocsella) is first written about in 966. It means “chapel in a swamp”, and likely refers to its position on the banks of the Senne River. The settlement itself had probably been founded between three and four hundred years earlier. The earliest stronghold on Brussels Island dates back to around the end of the 10th century.

Central Brussels.
The story of Grand Place (in French, or Grote Markt in Dutch), the town square located at the centre of Brussels, leads us on a trip through the city’s history. Grand Place was created as a market and business square, but soon attracted the trade guilds and city officials.

They built palacial guildhalls and government buildings as a testament to their power and affluence, Brussels became one of Europe’s most important trading and financial centres during the High Middle Ages and would remain so until 1695, when French cannons bombed the city for three days, levelling Grand Place and reducing much of the city to rocks and ashes. It was rebuilt fairly quickly, and the guildhalls that currently stand on Grand Place bear witness to the city’s renewal.

Grand Place remains a favourite meeting point for residents and tourists alike. Many of its countless restaurants, cafes and taverns are open around the clock.

Brussels city hall.
The Hotel de Ville (Brussels city hall), completed in 1450, is an architectural masterpiece even among the grandiose guildhalls and structures around it. Its facade was one of the few structures to survive the French bombardment of 1695. With its 96-metre-tall tower topped by a gilded statue of St. Michael and the dragon, the Hotel de Ville is Brussels’ most recognizable landmark, visible from every part of the historic old town.

A different kind of city emblem.
Most visitors consider the statue called Manneken Pis (literally, “the boy peeing”) at the corner of the Rue de l’Etuve and Rue des Grands Charmes to be the symbol of Brussels. Just who the little boy in this work by sculptor Heironimus Dusquesnoy is supposed to be is an unsolved mystery. In any case, the brazen lad is certainly one of the city’s main tourist attractions. Meanwhile, his female counterpart, the Jeanneken Pis, can be discovered at the end of a cul-de-sac called Impasse de la Fidelite just off La Grand Place. The habitants of [the city~Brussels} have always been in favour of equal rights, and if that meant commissioning a statue of a similarly cheeky little girl, so be it. The statue was dedicated in 1987.

The giant molecule.
The 102-metre-high Atomium is another symbol of Brussels. It began its existence as an exhibition hall built for the 1958 Worlds Fair. It represents an iron molecule, magnified 165 thousand million times. The tubes connecting the nine atomic particles are actually conduits containing escalators and walkways.

Due to its use of futuristic materials and interesting design, it has long been considered both an architectural icon and an impressive piece of civic monumental sculpture.

Within, the Atomium still houses the occasional exhibition on topics related to nuclear technology, aeronautics, astronomy and meteorology. Inside the uppermost sphere is a restaurant that affords a beautiful view of the entire city, weather permitting.

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Fascinating Prague

May 7, 2009 by The Specifier · Leave a Comment
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pragueThe capital of the Czech Republic is one of the most important historical preservation sites in central Europe. Prague’s unique city centre has been a UN world cultural and natural heritage site since 1992.

Prague is a great city for romantics. Remnants of the city’s past are found on nearly every corner.

A walk through the Old City past Powder Tower (1475), the old town hall and other equally marvellous baroque architectural treasures leads to the Charles Bridge, one of the most photographed in the world.

Prague Castle was built on the Hradshin River by a property developer called Premysl sometime around 870, and Prague soon became the seat of the House of Premysl.

Vratislav I, the first Bohemian king, moved the royal residence to Vysehrad Castle in 1085, probably due to a fight for power with his sibling, Bishop Jaromir.

Prague Castle remained the seat of the bishops of Prague for decades. The Cathedral of St. Vitus, another early building, is also located on the castle grounds.

Prague grows up.
Protected by the two castles, an influx of German and Jewish businessmen and local craftsmen led to fast growth on both sides of the Muldau River. The largest fortified zone was near the already ancient Prague Castle. Prague received its city charter in 1234 from King Wenceslas I, who made it his primary residence.

Shortly thereafter, the “New Town” districts of Mala Strana and Hradshin were ffounded. The fourteenth century brought yet more prosperity to Prague. In 1348 the first university in central Europe was founded here, Charles University, named after Emperor Charles IV.

In the fifteenth and sixteenth centuries, Prague was ravaged by two religious wars. The Hussite Wars (1419-1437) and the Thirty Years War (1618-1648) left bad memories.

The events that set off both of these conflicts started in Prague. These include the famous “defenestrations”, in which Catholic clerics and dignitaries were thrown out of windows by dissenters, the first time by Hussites, followers of rebel reformer Jan Hus, and later by Protestants, setting off the Thirty Years War.

The victims of the first defenestration did not fall far, but landed in the arms of a mob waiting outside to lynch them. The second time was from an upper story, but the Catholics were saved because they fell into a heap of garbage. From the Catholic viewpoint, divine intervention had intervened. The two long, debilitating wars killed hundreds of thousands, setting back development for many years. Like other afflicted cities, Prague lost most of its international standing during this time.

Prague in Spring-Time.
In 1945, Prague became the capital of the Soviet Socialist Republic of Czechoslovakia. Communist leadership precipitated a deep-seated financial crisis: the Soviet central planning bureau contributed to nearly complete economic stagnation.

In the spring of 1968, public criticism grew and much of the population became increasingly rebelious. Street demonstrations of the “Prague Spring” were news all over the world.

Ultimately, power struggles within the ruling party led to the invasion of Prague by Warsaw Pact troops on 21 August 1968, and the brief period of expression was ruthlessly put down.

It would be 1989 before Prague separated itself from Russian control, and in 1993 was named capital of an independent Czech Republic.

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Sales Training Manual Review

May 3, 2009 by The Specifier · Leave a Comment
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I’ve just finished reading Ross Macmahon’s sales training manualsales-training-book titled “40 Days to sales Excellence”.

Although not an easy read, because is is so crammed full of useful information, there are some excellent strategies examined for seasoned professionals as well as sales rookies.

Topics include:

* Do The 2% challenge to double your results
* Become the “Lucky Salesman” to easily lift results
* Create Questions that get you closer to the sale
* Investigating and developing company, product and personal USP’s (Unique Selling Points).
* Creating ‘radio adverts’ (elevator pitches) for all parts of the sales presentation.
* Learn the secrets of the Lazy Salesman “Free Accelerators” - power techniques to quickly and easily lift results.
* Learn the importance of creating personal measure to get continuous improvement
* Performing proposals and how to create them
* Personal PR – How and why
* Breaking the Procrastination cycle to put more time in your day
* Partnership to success
* Performance presentations for the professional sales professional
* Getting your momentum back
* Qualification to enhance your selling by up to 10% or more
* First impressions – we can all do better
* Referrals and creating a program to make it happen
* The internal sale – is it your most important sale?

For more information, please visit the sales training book web site. You will be pleased you did. The accompanying sales training course is available here.

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