Anyone Can Sell
“I can’t sell”, I hear you say. Nonsense, everybody can sell. If you ever got a job, sold your car or sold yourself to another person (ie. got married or formed a relationship), you have demonstrated an ability to sell. We sell ideas to other people all the time, we just don’t see it as selling.
The role of a sales professional is to find out what the prospect wants rather than whether the customer wants something at all. Once this is done, a sales person should then help the customer fill that need to the customers’ satisfaction. The principle skills a successful salesman needs are:
* Putting your customers in a acceptance state of mind, making them feel at ease and unpressured.
* Showing interest in their questions or needs.
* Using opinions as selling points (both yours and theirs).
* Supplying facts and helpful data.
* Meeting objections in a positive way and never becoming defensive or aggressive.
* Agreeing with customers.
* Suggesting additional products or services.(Value adding)
* Building repeat business.
It’s important that you learn to apply these skills, although if you use courtesy, friendliness, honesty and you know what you’re talking about, you’re 90% there. Not difficult when you consider it.
I know of quite a few owners of small businesses that would never consider themselves sales people but have remarkable success at selling their wares by just being themselves. Is this being a good sales person? Probably.
An old friend of mine, Ross owns a applicance business in one of Perth’s trendier suburbs. He spent many years of his life working for a bank. It never ceases to amaze me, and his business partner, how this “untrained” person can sell products by just being himself. He is a natural salesman.
On the days he looks after the shop instead of his partner, the sales are always up compared to when he’s not there. If you were to ask him if he thought he was a good salesman he would probably say no, but the sales figures speak for themselves.
He does it by being a friendly, likeable guy that loves a joke and a chat with his customers. Most of his clients would never go elsewhere because they like him. I’m sure even if he put his prices up, he would still attract the same customers because they have a rapport with him. They feel good about shopping at his store; he makes sure they do. Everybody can sell, simply use your own personality and be friendly and courteous. Treat customers the way you would like to be treated.
Top sales people make a point of remembering regular customers’ names, ensuring each time they come to the store they receive a small discount or offering other little extras like helping them to the car with their parcels. As I mentioned before with my friend, he fosters friendships with his regular customers. This fosters loyalty to the business by the customer, quite often regardless of price, because they get preferential treatment. You’ve probably had the feeling yourself when you constantly use a particular business and each time you walk in the people don’t just ask for the order.
Generally, sales people feel awkward about asking the customer for the order. These sales people will never be really successful in sales. A lot of sales are lost simply because the sales person doesn’t put the onus back on the customer to make a decision, they simply leave the whole matter up in the air which allows the potential customer to quietly drift out the door without having to commit themselves to a decision. How many times do you do this? I do it all the time and think to myself, “I’m glad nobody put me under pressure, I probably would have spent money”.
This article supplied by forex trading, sales training and web designer brisbane.
Sphere: Related ContentForex Trading and You
Gold, Oil and the foreign exchange are three different markets that are reliant on each other. If you want to learn about Forex trading, knowing what one does may give you an insight where the other markets may be heading. It would be useful to become familiar with those different markets as a trader and get some Forex education.
Let’s have a look at those separate markets and how they are all interconnected.
GOLD
There is an inverse correlation for markets such as gold or oil that are priced in U.S. dollars in the commodities markets. When the U.S. dollar drops, not only do foreign currencies rise, but gold prices also increase. Studies have shown a negative correlation between gold and the dollar that is, they almost never move in together, but almost always move in opposite directions.
The value of EUR/USD versus gold, on the other hand, shows a very high positive correlation, this means that the value of the euro and gold prices often go hand-in-hand, suggesting these markets are both beneficiaries when funds are flowing away from the U.S. dollar.
Gold prices may be considered as an important component in the analysis of the forex market. A trend change in gold price may give a good indication to where the US dollar may be heading in the foreign exchange market.
OIL
A increase in oil prices directly relates to a weakness in the American. Foreign oil producers view the increase in oil prices as a way to maintain their purchasing power in U.S. dollar terms. Forex brokers will tell you to counter the impact of higher oil prices a weaker dollar could ultimately give rise to inflation.
Oil is a key commodity driving global economic growth, and oil prices and the foreign exchange have a key relationship in the global market.
Now lets have a look at the impact an increase in the oil price may have on the different major currencies around the world.
Japan: Economy suffers as it relies on imports for most of its energy needs, therefore the Yen weakens.
UK: Benefit the economy as UK produces oil. British pound strengthens.
Oil in world business has a heavy impact on the Forex market. Thus any disturbance in supply is likely to affect the foreign exchange market.
Some of these factors may be terrorist attacks, natural disasters and political instability. In such circumstances a shift from the dollar to the euro as the designated currency in crude oil could occur thus causing an immediate drop in the value of the U.S. dollar.
Gold and oil are not the only commodities affected by changes in forex values. Exports of agricultural produce account for a large share of U.S. domestic income.
When the value of the dollar rises, it tends to limit buying interest from an importing nation as the commodity becomes too expensive in terms of that nation’s domestic currency.
When the value of the dollar declines, it reduces the price to an importing nation in terms of its currency and encourages it to buy more U.S. agricultural products. The influence that one market has on another market naturally shifts over time so these relationships are not static but should be the subject of ongoing study.
You as a Forex trader should be aware of the impact that those different markets have on the Forex. Though the changes may not be instantaneous, it may however give you an insight on any possible trend changes in the near future. Happy trading. BSFT220409
Sphere: Related ContentUSA Influences on Australian Lighting Design
Electrified candle brackets with wrought iron or aluminium holders and brass or timber candelabra with small individual fabric shades in imitation American colonial or mission style were common in Australia during the 1920s and 1930s. They were hung in Spanish mission or neo-colonial styled homes and also in Californian bungalows.
It was quite often the case that different styles of light fittings were mixed in one home. The entrance hall and internal passages could have wrought iron lantern fittings either circular or rectangular in shape. The dining room might have one or more American colonial style wrought iron candelabra; the lounge, French revival chandeliers; the master bedroom, a floral ceramic rococo chandelier. All these rooms may have wall sconces matching the central piece. The kid’s rooms usually had English styled Arts and Crafts fittings; the bathroom a modern fitting — similarly the servants quarters — and the kitchen, fluorescent strip lighting.
By the 1950s the standard or table light had become a major centre piece in a room with the new television and blinds. Sometimes a metal standard light came incorporated in a side table or large ash tray. The background lighting was subdued. Except for the table lamps little attention was drawn to the light fittings.
Mass production churned out cheap plastic, plaster, metal and buckram lamp bases and lamp shades. The traditional colonial motifs had been replaced by a plethora of folksy designs and do-it yourself instructions on how to make ballerina lamp-shades or African and Fijian raffia shades. The style was kitsch: a multitude of designs for table lamps was-available, from Russian ballerinas, Spanish matadors, Chinamen, happy Mexicans with cacti, Arabian snake trainers, African dancing girls, happy couples and leopard or tiger skins. The colours were gaudy and bright. For football player agents and sales training options, visit digitalbrands.com.au.
Sphere: Related ContentTrue Laser Hair Removal
The laser we use at our presmises for laser hair removal is a certified Polylase Alexandrite medical grade laser not an IPL, SPL, SIPL (Intense Pulsed Light). Since lasers deliver light at one specific wavelength, that which is most specific for hair, the energy that can be used is much more effective in destroying the hair follicle.
You will be more effectively treated per session with a laser and will therefore need fewer sessions than with other light based systems.
Our Polylase laser uses a special cooling system that reduces the temperature of the skin during, and after laser {use|exposure}. Therefore, the laser hair treatment is generally less painful and is well tolerated.
Be sure the laser hair removal treatment you choose is with a true laser and not intense pulsed light. Most clinics cannot use a genuine laser, and try to claim that intense pulsed light machine is an equal substitute.
This treatment is suitable for both males and females and great for people that suffer with ingrown hairs.
The requirements to own and operate lasers in Australia is highly regulated this is why we are one of a few clinics who are fully licensed. At Image by Laser our safety net to our clients is that all our Laser operators for hair removal are fully licensed and accredited by the Queensland department of Health.
Consultations are Free…..Results Priceless. To make a booking for a free consultation, and more information including video’s on our laser hair removal website.
Sphere: Related ContentDon’t Write Off the Share Market Just Yet
Some people have a different perspective on stockmarket downturns. They see the low stock prices as an opportunity to invest in a cheap shares.
During times of economic volatility, it is our natural instinct to protect our wealth and distance ourselves from risk. While this reaction is not surprising, it can also mean losing out on profit opportunities created during crazy periods.
Warren Buffet, one of the world’s wisest investors, sees market downturns from another perspective, saying “Look at market swings as your friend rather than your foe; profit from folly rather than participate in it.”
Generally when we see a cheaper price for something we want we rush in for a bargain, however it can be quite the opposite with shares. Why is it that we treat stocks that have dropped in price with fear? Stock prices of a listed firm can drop for a multitude of reasons.
Lately we have seen the stock values of a number of reputable companies with sound balance sheets be negatively affected due to a rush to sell as a result of the economic crisis.
Despite the uncertain share trading environment, fund managers are constantly reviewing the market for buying opportunities. Many superannuation managers are searching to find stocks in healthy companies with strong balance sheets and returns. For example Australian companies such as household names like David Jones have delivered strong profits after tax and dividends in 2008. However during 2008, David Jones’ share price fell by more than 30%.
Identifying opportunities
Not all businesses will be affected by the global economic crisis similarly. Some sectors are more prone to the business cycle than others.
Companies who deal in of basic goods and services continue on almost unabated, for example we all need to eat - so food producers aren’t as affected as much as tourism, motor vehicle sales or luxury goods.
Australia’s population growth is at a 18 year high and growing at 1.7% per year. Australia’s growing population provides increasing demand for goods and services as people need food, housing, cars, and other staples. Unlike many overseas countries, Australia benefits from two key factors: a high population growth rate and a high demand for accommodation.
Population growth is nearly double that of the US while Germany has negative population growth. In America there is an over-supply of housing while Australia suffers from a lack of supply. The combination of limited accommodation and a rising population will create growing demand for housing which will support further building and provide opportunities for the construction industry.
The value of companies
Many people view businesses with falling share prices with fear, but we need to take a look under the bonnet of these firms to determine why. Have they borrowed heavily?
What industry are they in? Are they competitive against their peers? Only by answering these questions, can we know if their stock value has fallen for valid reasons or if the company is indeed on sale.
When investing, many professional investors look for firms with high and maintainable returns, strong balance sheets and ongoing cash flow. These companies are more likely to outlive the volatility storm and may give you a greater return when the market moves into the next phase of recovery and
beyond.
Before you consider changing your strategy, you should consult a professional. Having a financial adviser and a long-term financial plan can give you confidence to manage the effects of market cycles. With the right advice you can ensure your investments are tailored to your risk profile and time horizon, giving you the certainty of knowing you’re doing what’s right for you. This article brought to you by a Brisbane business consultant who offers sales training and a web site design brisbane. Distribution by seo packages. BS1004
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